Fundamental rules of the Universe change: Snopes updates its site layout

Today I went to a site I go to weekly as an intellectual distraction (I seem to have lots of those, they’re very effective):  Snopes.com.

I have been going there off and on pretty much since I found out about the internet, I think extending back to 1996 or so. 

In all that time I don’t believe Snopes has updated its site layout.  I am probably wrong, but it has stuck with the tried and true for a very long time.

So imagine my surprise:  Snopes has updated its layout and gone all web 1.5 on us.  Granted, not all the pages seem to have been updated, but there you go:  fundamental rules of the universe can change.  If Snopes can update its site layout, death and taxes must be flexible rules too…

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Friendly business

The business of accounting is business. Nobody said that, but it’s true nonetheless. Accounting is a profession that is definitely not about counting beans and wearing cardigans these days. CPA Australia members are core parts of every aspect of Australian business life, and so it is unsurprising that they are often among the first to identify new business issues as they arise and they are the ones given to advises for business improvement. For example, an issue noted recently is the potential impact that online social networking has upon business, and if you work from home in your business, you will need to learn how to take home pay for this. These websites allow friends to chat, share photographs, videos, and to discuss their work, lives, loves, wins and losses. At last count, there were more than six million Australians with profiles on Facebook and MySpace.

It is hardly a business issue that Australians have friends. Mateship is an Australian tradition, whether on the Kokoda track or on Facebook. The issue is that, as our world becomes more connected, it is increasingly difficult to separate personal lives from the world of ‘work’. Private actions now take place in very public places, with search engines voyeuristically distributing these activities for the entire world to see. Consider the recent YouTube ‘star’ who made negative comments about his employer. Once, those excruciating videos would have tormented only his unfortunate immediate family. YouTube provides the conduit to a whole new audience. Questionable tastes in humour cross organisational hierarchies though. There may be regrets for the partner of a consulting firm whose photo was posted online by a member of his staff, complete with Hitler moustache, swastika, and a Nazi salute. Not perhaps the look his professional profile is looking for.

Business owners must cross the generational and digital divide to become digital citizens so as not to be caught unawares, like the new owner of a motor dealership who was unaware of a web comment telling prospective customers to ‘avoid [the dealership] like the plague’. Three years on, that advice is still there and is prominently displayed when new customers Google the dealership. Twitter, a relatively new social networking service, allows users to post ‘microblogs’ from their mobile phone. Comments damaging a business’s online reputation are regularly made there – at one store, while still in the store, a customer ‘tweeted’ to her 789 ‘followers’ about the bad service received.

It is not all negative. Delight the digital citizens and your business will benefit. Robert Scoble, a particularly notorious blogger, mentioned a new book he was reading in a single tweet. With over 34,000 followers, it seems people took note, and the book quickly scaled the heights of the Amazon best seller list.

A generation has matured with the internet at their fingertips. This is a different world than the old world of football, kangaroos, meat pies and Holden cars. Your customers use the internet to inform their opinions. A business can take some steps to present itself in the best light possible, but actively manipulating information is unwise. The punishment for chicanery and ‘bad behaviour’ online is unpleasant, caustic and swift. Transparency and honesty are necessary in the digital world. The actions of an over-zealous employee can quickly ensure that a business is condemned to the scrapheap of irrelevance – consider the very public example of the software developer 2Clix who brought legal action against Whirlpool to have negative comments taken down from its forums.

Increasingly, ‘personal’ and ‘work’ lives collide. People need to be a little more circumspect when posting material online. Activities are often publicly available and can be seen by anyone – an audience perhaps not originally considered. Recruiters increasingly Google a candidate’s name to see what can be discovered. Personal information can be used for identity theft, and likewise corporate information on personal profiles can be used for ‘social engineering’ scams to defraud the business.

Is this an accounting issue? Probably not. Is it a business issue? Definitely, and accountants fundamentally are about business. The CPA Congress in Melbourne this year includes a workshop to help people understand how they can use online social networking tools without causing great grief, and how a business can respond to the business challenge of online social networking in a positive way. This workshop will be particularly beneficial for businesses seeking guidance in navigating the digital landscape effectively. Experienced accountants, like those at the Professional Corporate Services In Australia, can offer valuable insights and strategies to optimize online presence and mitigate risks. For those few people that are natural digital denizens, the workshop will discuss tactics they already know. For others, there will be hints and tips that will save them time, money, and a poor online reputation.

The social networking phenomenon is here to stay and will continue to grow. Businesses must understand the impact of social networking upon the business, and monitor their ‘internet footprint’. Individuals must understand acceptable behaviour when living out their digital life. Simply ‘banning’ or ‘ignoring’ online social networking is rarely helpful. A sensible and informed approach is important, with an awareness of the potential risks and problems. For tailored guidance on managing financial challenges, consulting with an Insolvency Practitioner Bedfordshire can provide valuable insights and support.

Social networking: sometimes, it’s about business.

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Are John McCain and Barack Obama the products of a broken political system?

I continue to be fascinated by the United States’ political system.  As a political system, it was designed to work within the confines of an 18th century world.  Nonetheless, it seems to be entirely broken.  How can it be efficient to spend $1 billion (and more) just to come up with two alternative candidates that are then presented to voters. 

In essence, John McCain seems unelectable – clearly he’s 72, had many health scares, has ‘a bit of a temper’ and wants to start a new four-year job that, usually, looks to be an eight-year job if it all looks good at the halfwaymark.  Although he’s a ‘maverick’ republican he seems to have toed the line more frequently than most ‘mavericks’ would expect to.  The Republicans too seem to have been hijacked by fundamentalist ideologues, which is a shame because there are more pragmatic reasons for following conservative policies than simple religious alignment.  Sarah Palin is a nod to the religious right and fundamentalists without the power of critical thinking.  She also demonstrates the old adage that a ‘vice-president doesn’t help you, but they sure can hurt you’ by starkly demonstrating McCain’s powerful lack of judgement in selecting her to be his running mate. 

Barack Obama, it seems, is a good candidate with good oratory skills and a magnetic presence.  He seems to be genuinely intellectually curious and furthermore appears to be making decisions pragmatically rather than on the basis of ideology.  He has also demonstrated good judgement with the selection of Joe Biden, a genuine presidential contender on the world stage who strengthens Barack Obama’s weaknesses. Nonetheless, Barack Obama is of an African-American background (although clearly not a product of the country’s slavery history, being the son of a Kenyan) in a country that only relatively recently openly speculated whether a Catholic would be allowed to become President.  Barack appears to have run a fantastic campaign, but given that John Edwards has been shown to be a flawed candidate, Hillary supporters seem justified in being a little bitter that Hillary’s not at the top of the ticket.  Barack also cannot hide from the lack of experience, which the world must fervently hope can be addressed if he wins the Whitehouse, as it increasingly seems likely he will do.

Both remarkable candidates – one leaving his run a bit too late, the other starting it a little too early.  John McCain a little younger, without Sarah Palin and George W Bush to weigh him down, would be a fantastic president.  Barack Obama with a few years’ more experience would, combined with his current strengths, be an unstoppable candidate.  I do wonder in the case of Barack though whether, if he makes early errors, he will sabotage his long-term career. 

Is the US political system broken?

It most certainly is – see these flaws:

  • It takes eighteen months and at least $1 billion for both parties to run primary campaigns and presidential for some eighteen months to decide on two candidates.  The candidates that are selected have to be the ones with the deepest pockets, not necessarily those that are the best for the country. 
  • The candidates have to zig and zag during primaries to get the votes from people that vote in the primaries, although clearly this process appeals to registered voters of the relevant party – the true believers.  The process ends up selecting a candidate who appeals to the party base, and given the level of ennui and apathy these days such a candidate by definition will likely have trouble appealing to voters in the middle ground.
  • It’s a huge distraction to everyone involved.  In Australia, we have a system where, if we don’t like the leader, a party-room spill is called and by morning tea the next day (as was the case with Brendan Nelson) there’s a new leader.  None of this eighteen months palaver – you’re unhappy with the leader, you call the vote, and start in a new direction (or reaffirm the old one).  Eighteen months is far too long a process for people to be distracted.  Ask how effective in their roles Senator Barack Obama, Senator Joe Biden, Senator Hillary Clinton and Senator Joe McCain have been over the last eighteen months. 
  • You vote on the first Tuesday of November?  Clearly the founding fathers had no concept of a weekend (understandably) but who can take a day off work to vote on a Tuesday?  This alone biases the turnout (see next point).
  • Non-compulsory voting means that ennui and apathy win the day.  To win the popular vote, you need to get slightly more than half of the people who vote to vote for you.  In the last election, you needed to get 28% or so of the people to like you enough to vote for you.  Hardly a mandate when voting seems to be so difficult (people seem to wait 45 minutes minimum to vote, and it’s not uncommon to  wait four hours – e in Oz there would be lynchings).  To win you need to get enough people out of their couches and voting – which means your policies need to probably be divisive and clearly enunciated to get people in the streets.
  • Electoral colleges do not equal democracy.  Surely if you have more people voting for you across the country, it means you’re the president – you are there to represent the nation as a whole.  As it is – people focus on the ‘battleground states’ and the states with big voting allotments and the ones that are ‘in play’ – recalling that you need to pursue policies that motivate those people to come out and vote.  Policies will end up with unhealthy doses of pork rather than ones that are good for the nation.
  • Fixed four-year terms.  One letter:  W.  George W Bush has been a lame duck president for too long, apparently fixated on ideology and unwilling or unable to deal with the Democrats in congress.  He still has three months to go in his term.  Given that there has been eighteen months of politicking, and George has been effectively sidelined and ineffective in that time (since the Democrats took Congress in 2006), the largest most ‘democratic’ country in the world cannot afford to be asleep at the wheel in that time.
  • And another thing – voter fraud (ACORN anyone?), dodgy voter registration processes (Georgia throwing out newly registered voters on the basis of poor data matching with the result that a highly energising candidate who encourages people to vote who have never voted before is penalised), and dodgy tabulation machines (Florida?  I’m looking at you), pork barrelling with earmarks, riders and lobby groups (any law ever passsed by congress), and Supreme Court justices deciding who is the winner (2000 election).

It all adds up to a broken political system which ends up with broken political candidates and a broken world view.  The US will not retrieve itself from the poor situation it is in without addressing these flaws.  The financial system that has now earned its own three-letter acronym (‘GFC’ standing for ‘global financial crisis’) is a direct result of this broken political system. 

That is all.

Kate Moss is a cocaine-hoovering trollop on a catwalk

One of the fun things I do regularly is Rostrum – a public speaking club. The other night we had a balloon debate and at the last minute I was drafted in.

A balloon debate is where there are three people in a leaking hot air balloon who are arguing over a single parachute. The audience has to decide who gets the parachute based on a three-minute speech, and a 1-minute rebuttal, from each of the people in the balloon.

In this case I was Angelina Jolie, as the scheduled speaker was unable to make the meeting.

Anyway, I was Angelina Jolie, and I was competing with Kate Moss and David Beckham for the parachute. In the course of discussion I may have described Kate Moss as a cocaine-hoovering trollop on a catwalk, and said that David Beckham was washed up with a dicky knee.

Both of which I am sure is true.

In the middle of the speech, two guests came into our meeting, just as I was describing how, as Angelina Jolie I was ‘up for it – you know what I mean boys’. Complete with a lusty wink, patched jeans, and a fat-lipped smile. To this day I’m not entirely sure that our guests knew exactly what was going on :).

It was a lot of fun, and Angelina Jolie won the debate. Yay me!

Business impact of online social networking

Last Thursday I had the pleasure of presenting a three-hour workshop at CPA Congress in Melbourne on the ‘Business Impact of Online Social Networking’.  Partly my presentation was regarding the business risk of online social networking, but also considering the positives and how online social networking can be used to make growing your enterprise.

@micktleyden was there, as was @alex_d13 from time to time.  I think it went fairly well – I have to say that three hours is a long time for any workshop.

Overall I was happy with it – as usual my opinion though doesn’t count so if you attended please feel free to email me or leave a comment either here on my blog or at the CPA Congress community.  Incidentally, I have to say that having the OSN to support the conference has been a different and good idea – it allows you to get expectations sorted out a little earlier and provides a framework for an ongoing discussion outside of the three-hour workshop.  Depending on your perspective that may or may not be a good thing.

Anyway, as usual you can download the ‘Business Impact of Online Social Networking’ workshop notes here.

Incidentally, the PR machine at CPA Australia has been working overtime – there’s been an interview with a journalist at Melbourne MX and apparently I am to appear on ABC radio in Melbourne with Richard Stubbs, about 2.30pm Melbourne time.

As it’s radio I probably won’t have to shave…

All good fun.  Hey, if I run out of things to say about online social networking perhaps I can talk about budgeting (did a thesis in it), database querying (did a thesis in it), technology dominance (doing a phd in it) or IT governance (lecture in it)

I am a dilettente.

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